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Sticker
Problem: Alexa Smart Home was actively recruiting to build out the department and needed something to give prospects that they wouldn't just throw away. The piece needed to be something that included the URL that lists open positions.
Creative Solution: Created an Alexa branded sticker that prospects could apply to their laptops or other items. This enabled us to advertise to other potential friends of prospects who might see the sticker.
Outcome: Created several hundred stickers that were distributed at recruitment events.
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