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Photo Library
Problem: Prior to my starting at Control4, the company lacked product and lifestyle photography necessary for marketing materials.
Creative Solution: Worked directly with photographers to establish a well-defined photo style for Control4, both lifestyle, and product.  I art directed all of the photoshoots and orchestrated all of the details required for each shoot including, obtaining the product, scouting locations, producing models, and creating shot lists.
 
Outcome: I created a library of over 4,000 product images and 1,000 lifestyle images for the company.
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